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Retail

The Rust Edit

“THE RUST EDIT”

LOCATION: Raipur, Chhattisgarh

SIZE: 4,000 Sq. Ft.

OWNER:  Ritu Bhargav Designs

DESIGN STYLE:  Minimalistic x Boho Chic

SHOWROOM & CABIN

The client is looking to create a beautiful store that women would love visiting and where they would feel entirely comfortable. They also wanted the space to feel sophisticated so that it would echo the classic styling that has always been at the heart of their brand.

What this translates to in the space is a unique palette of ombre walls in peach and flamingo tones which enlivens the space in a very chic, feminine and classy way.

Showcasing the brand’s minimal-chic designs — in a color palette of peach, emerald & rust, accented with curved rose gold metal racks that brings a touch of elegance to the entire retail experience.

The store is divided into three zones:- a welcome sitting area highlighted in Rusty and Emerald Green Velvets, dramatically set against a floor-to-ceiling wall of tropical accented Peach wallpaper, accompanied by brass-accented Rose gold Pendant lights.

The second zone is the showroom which has display racks all over that showcases the brand’s minimal chic designs of peach, whites and greys. The showstopper is the central piece —the Gandola table in which the cabinet is highlighted in emerald green wrapped around by rose gold accented glass table. The shop also features beautiful, organically-shaped jewellery which are showcased in the accessory tables and further accents the gandola table.

The last zone is a cabin area for the designer, where the top is made of Green Oasis marble and the moodboard wall which is done in White Terrazzo that adds a chic texture against the bold rust ceiling. The gold accents of the pouffe and hanging enlivens the space.

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